SHEGLAM When In Vienna Palette — 23 Shades

Inspired by Vienna, the city of dreams. The SHEGLAM When In Vienna Palette is a 23-shade, rose-hued eyeshadow palette curated in a dreamy, romantic colour story spanning velvety mattes and pearlescent shimmers — from soft blush nudes and cool lavenders to vivid berry-plums, blinding rose-gold glitters, and deep wine browns. 23 shades named after the most iconic landmarks, experiences, and flavours of Vienna — for a complete, curated rose-toned eye look from the most effortless everyday wash to the most dramatic, editorial glam. Shown across light, medium, and deep skin tones with full numbered arm swatch imagery for effortless shade selection.

The iconic illustrated Vienna cityscape compact with the purple When In Vienna banner and the SHEGLAM logo is one of the most distinctive and collectible eyeshadow palette designs in the entire SHEGLAM lineup.

Spark Your Imagination — Inspired by Vienna, the City of Dreams

23 Rose-Hued Shades — From velvety mattes to pearlescent shimmers, every shade in this palette tells a story of Vienna.

The 23 Shades

1. Snow Globe — a vivid, warm berry-rose matte — bold and saturated, stunning as a statement lid or outer corner colour across all skin tones
2. Fraulein — a cool, soft lavender-pink shimmer with an embossed floral texture — a dreamy, pearlescent shade ideal as a lid highlight or inner corner across all skin tones
3. Grand Suite — a warm, deep berry-plum matte — rich and moody, ideal as a deep outer corner or smoky lid colour across all skin tones
4. Weinerwald — a warm, blinding rose-gold glitter — the most glamorous shimmer in the palette, stunning as a bold lid colour across all skin tones
5. Ice Rink — a warm, vivid copper-bronze glitter — blinding and multidimensional, stunning as a statement lid colour across all skin tones
6. Viennese Waltz — a vivid, warm magenta-berry matte — bold and saturated, stunning as a statement lid or outer corner colour across all skin tones
7. Cultural Hub — a warm, deep berry-brown matte — a rich, sophisticated shade ideal as a deep crease or outer corner colour across all skin tones
8. The Alps — a warm, blinding pink glitter — a bold, feminine shimmer stunning as a lid colour or inner corner highlight across all skin tones
9. Gilded Statue — a cool, soft lavender matte — a dreamy, wearable shade ideal as a lid colour or blended crease shade across all skin tones
10. Ferris Wheel — a cool, soft lilac-pink matte — a delicate, feminine shade ideal as a transition or lid colour across light to medium skin tones
11. City of Dreams — a vivid, warm hot pink matte — bold and eye-catching, stunning as a statement lid colour across all skin tones
12. Opera House — a warm, medium rose-mauve matte — a universally flattering everyday shade ideal as a crease or transition colour across all skin tones
13. Volksgarten — a warm, medium dusty rose matte — a wearable, romantic shade ideal as a lid or blended crease colour across all skin tones
14. New Danube — a warm, soft blush-pink matte — a delicate, feminine shade ideal as a base or transition colour across all skin tones
15. Fine Art — a warm, vivid coral-pink matte — a fresh, energetic shade ideal as a bold lid or outer corner colour across all skin tones
16. Capital of Music — a warm, vivid copper-bronze shimmer — rich and dimensional, stunning as a lid or blended crease colour across all skin tones
17. 23 Districts — a vivid, warm berry-red matte — bold and dramatic, stunning as a statement lid or smoky outer corner across all skin tones
18. Cosmopolitan — a warm, vivid magenta-pink matte — the most saturated and bold matte in the palette, stunning as a statement lid colour across all skin tones
19. Wine Trail — a cool, deep wine-plum matte — the deepest and most dramatic matte in the palette, ideal as a liner, outer corner, or smoky lid colour across all skin tones
20. Cobblestone — a warm, vivid copper-brown shimmer — a rich, dimensional shade ideal as a bold lid or outer corner colour across all skin tones
21. Sacher Torte — a warm, soft rose-pink shimmer with an embossed floral texture — a delicate, pearlescent shade ideal as a lid highlight or inner corner across all skin tones
22. Coffee Culture — a warm, deep espresso-brown matte — the richest and most sophisticated matte in the palette, ideal as a deep outer corner or liner across all skin tones
23. Croissant — a cool, soft off-white cream matte — the lightest shade in the palette, ideal as a base, brow bone highlight, or inner corner shade across all skin tones

Key Benefits

• 23 rose-hued shades — velvety mattes and pearlescent shimmers in a dreamy, romantic colour story
• Inspired by Vienna, the city of dreams — every shade named after an iconic Viennese landmark, experience, or flavour
• Universally flattering — shown across light, medium, and deep skin tones with full numbered arm swatch imagery
• Iconic illustrated Vienna cityscape compact — distinctive, collectible, and giftable

How to Use

Apply shimmer and glitter shades dry with a flat shader brush for maximum pigment and glow — or with a damp brush for an intensified, foiled effect. Apply matte shades with a flat shader brush and blend with a fluffy blending brush for a seamless, diffused finish. Use Croissant as a base, New Danube, Fraulein, or Gilded Statue as transition shades, and layer the deeper berry and plum mattes with the blinding glitter shimmers for a full, dramatic Vienna-inspired eye look.

Perfect for: All skin tones and all eye colours — the 23 rose-hued shades make this the most romantic, editorial, and universally flattering pink-toned eyeshadow palette in your entire SHEGLAM range.